Marketing Strategy

Working alongside an in-house marketing team or with an owner managed business, we ensure your message is effectively communicated. We can help with planning and budgets if required and will happily propose a complete marketing communication strategy.

We work with you to understand your customer and what is important to their decision making process. From this understanding we help develop a targeted campaign with agreed objectives and plan a critical path for implementation.

The instigation of a new brand identity is a good example of where our experience can help; we have the knowledge to help co-ordinate various departments and the multiple uses of the new brand, often directly participating in the steering group that oversees its implementation.

In addition to producing the actual collateral and advertising, we can also supply mailing lists, handle media buying, mail fulfillment, storage and market research for pre and post campaign evaluation.