Under wraps until January 2012

12/10/11 | Posted in Branding | Author: Paul

It's always rewarding to work with clients who appreciate the need to re-assess how their company is perceived in an increasingly sophisticated marketplace.

Earlier this year, we were approached by Cole Fabrics Plc, one of the country's foremost manufacturers of ribbons and embellishments. Cole, who were recently listed in the Telegraph's 1000 Brightest Businesses, work on a truly global basis listing amongst their clients prestigious names such as Harrods, Clinique and Chanel. They asked us to develop ideas for the rebranding of the business, with a roll-out including website design, print, signage and exhibition stands.

To date, having presented our ideas and worked closely with Cole's marketing team, we have created the new corporate identity and redesigned their website, which centres around a comprehensive CMS driven site, plus a bespoke product module to allow customers to browse their extensive range online. Also in development, are a number of presentation documents that will facilitate the effective delivery of samples. These will combine a number of high quality stocks and finishes to reflect the quality of Cole's products and elevate the perception of their brand.

The launch for the new Cole Fabrics brand is scheduled for January 2012. Watch this space!

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