News

A few of the Absolute team got dressed up in their finest dinner wear last week to attend the IoD’s prestigious Business Leaders Dinner. Held at Trent Bridge Cricket Ground, aspiring and established business people from the East Midlands were brought together to celebrate The East Midlands Young Director of the Year Award and join former Dragon’s Den entrepreneur Rachel Elnaugh for an insightful presentation into the highs and lows of business. As long standing associates of the IoD, Absolute were honoured to be part of their evening and look forward to future events.

We've recently completed a few improvements here at Absolute, including a refurbishment of our boardroom, a dedicated Microsoft Exchange server and improved backup and archiving system. The new boardroom looks great - from the new carpet and clean paint job down to the shiny new Mac in the corner for presentations and website demos, it's the ideal place to meet and discuss our clients' latest project and the perfect venue for our upcoming web marketing seminars.

Following a five-way pitch, we’re delighted to announce that we’ve recently been selected to design and build the ecommerce website for a new luxury gifts business. In addition to the website, we will also be developing the brand identity for the new business, giving a quality, premium feel to all aspects of their marketing. Watch this space for future developments.

Following Absolute’s successful design of their new brand identity, brochure and CMS website, we’ve now produced a motion graphics animation promoting Imagelift that will be screened in gyms and fitness centres across the region. The 30 second video was produced by Absolute’s design team and animator and brings to life the brand and the bespoke photography that was created as part of the brochure and website projects.

You can view the finished video in our motion graphics portfolio.

Imagelift are cosmetic surgery specialists with extremely experienced surgeons offering procedures from breast enlargement to nose reshaping. Find out more at www.imageliftsugery.co.uk

In the ever changing world of web development it's vital to keep up with the latest techniques and technology to ensure we’re giving our clients the best advice and not “missing a trick” when developing their site.

That’s why we’re attending the Future of Web Apps expo at London’s ExCel in October. We’re looking forward to hearing from speakers including Google, Amazon and Facebook, attending workshops on all manner of subjects from web analytics to advanced programming techniques and applying this new experience to your websites.

Several of our clients are being very efficient this year and ensuring that Christmas doesn’t catch them by surprise. Nottingham Conferences, for example, offer their numerous venues for companies’ Christmas parties, so it was vital to start promoting their offering to meet the demands of event organisors keen to secure a venue for their party. We're also working on a few Christmas e-cards...

Following Absolute’s experience in the education and training sector working with brands like Mazda and Fiat, we’re proud to announce that we’ll be producing the 2008 Course Advisor for Castle College.

The 72-page prospectus includes details on the various courses offered by the Nottingham college and also includes student testimonials and special features.

After managing the Google AdWord campaigns for several of our clients and picking up a significant amount of experience along the way, we’re proud to announce that Absolute now has two “Qualified Individuals” in our web team who have had their knowledge of Google’s pay-per-click system tested inside out by Google's examination process.

To find out how an Absolute-managed AdWords campaign can drive high-quality, relevant traffic to your site, visit our paid search marketing page.