Having attended our recent seminar on ‘The Art of Selling', the Directors at Peopleshare wanted to find out how Absolute web design Nottingham could help with their online marketing campaign.

Our brief was to develop a functional website design that delivered the brand personality while making it easier for the marketing team to implement web marketing strategies and improve SEO ranking for selected keywords and phrases.

Based in Nottingham, Peopleshare provide a management consultancy service normally found within larger businesses and, having recently taken part in emda's High Growth Programme, they wanted to ensure the positioning of the business reflected the reality of its business offering.

The CMS website design we have developed clearly reflects the business's core services and, with our newsletter module, the marketing team can harvest news stories from their website to instantly populate an email newsletter for broadcast to their database. Moreover, keeping the news section updated means Google will revisit their website more often so that any new content can be rapidly indexed.

It's always great to get an enthusiastic response...

"I just want to say we are absolutely bowled over with the design you have come up with for us... It's been a breath of fresh air to work with a company who totally nailed exactly what we wanted - the very first time, and came up with so many ideas of how to make our site work better for us. You have also responded incredibly quickly to the brief (and) unlike other web designers you recognised that the website needs to be about US and not about what the designer wants it to be, and that the commercial purpose and relevance to our business model was the priority."

Director - Peopleshare