East Midlands Conference Centre operates within the University of Nottingham and are the regions leading meetings and conference venue.
So, what did we do?
Our integrated marketing campaign included brochures, direct mail, advertising, bespoke exhibition stand and a fully optimized database driven web site which allows their marketing team to keep the site regularly updated. The site also includes a range of 360° tours and RSS feeds and the search engine optimisation and pay per click campaigns that we manage have also lead to consistently high ranking on Google in both organic and paid listings.
The whole marketing campaign for EMCC resulted in an increase in lead generation of 425% on the previous year and potential new business worth £170,000.