Design for Print

Working closely with the central marketing team, we were tasked with project managing the brochure, including copywriting, graphic design, art direction and photography, print production and mail fulfillment.

We designed an oversized page format with bespoke packaging that guaranteed maximum impact when the Mazda Academy brochure arrived on the Dealer Principal's desk. The resulting 44 page brochure brought together what had previously been a disparate service, presenting the information in an easy to digest format that made accessing the training services so much easier for the employee.