Branding

Branding is the most important element of your business. Let the power of brand strategy transform your organisation…

Branding is a fundamental element of any business. Developing your brand and creating a coherent strategy will ensure you stand out from your competitors. Both B2B and B2C companies, large and small, need a recognisable brand. 

At Absolute, we’ll create branding and marketing strategies to develop your brand identity, including tone of voice documents and design marketing collaterals, and we’ll execute marketing campaigns that deliver an impact. We have decades of experience in creating names, logos, colour palettes and sub brands that stick. We can audit and improve your current brand, or create a new one with guidelines to help you apply it.

Communication strategy

Communication strategy

How you communicate with your customers will impact on the success of your business. We’ll help establish your demographic and create a dynamic tone of voice that will resonate with your customers and fit your business objectives. We can create a content and communication plan in order to retain and acquire new customers. This strategy will include social media plans, targeted and relevant blogs and keyword SEO analysis to ensure you’re connecting with the right people. If you need to incorporate email campaigns into your communication strategy, we can create these for you, targeting customers at the right time, with the right message.

Creative

Creative

Our creative studio is where the magic happens. From print communications to interactive website and app design, our creatives will bring your branding to life. Our designers and developers work closely together to ensure consistent and creative branding resonates throughout all of your marketing material, from your website to your printed publications.

Logo design

Logo design

Our team of creative graphic designers will produce a fresh logo to match your rebrand, or redesign your existing one to fit all your marketing requirements. A wide variety of design styles and techniques are employed by our designers, including unique fonts with multi-coloured letters, 3D graphics with gradients, crests, seals or unique illustrations.

Brand delivery

Brand delivery

Branding is much more than a logo. If you’re a start-up business or one whose brand needs defining, we’ll capture your key brand characteristics and deliver through carefully crafted web development, creative design and targeted content. We’ll help establish a tone of voice document to ensure you communicate your brand consistently and effectively.