We’ve recently found not all of our clients require the complete ecommerce solution that Magento provides. Furthermore, many clients simply don’t have the turnover to justify the investment. Shopify is a great option for potential clients requiring a ‘simple’ shopping cart user journey. If you don’t need custom logic, complex third-party integrations, multiple storefronts, internationalisation or management of a substantial product catalogue, Shopify could be the solution for you.
Furthermore, there are a variety of paid and free responsive themes available to get you started. Not sure which platform is right for you? Find out how Magento and Shopify compare.