Just the ticket for the UK's biggest label manufacturer.
Magento build with personalised products and custom options.
Labels Online is the main B2B site for parent company Daymark; they’ve been in business for over 40 years and are one of the UK’s biggest label manufacturers.
Labels Online was operating a legacy site built on a proprietary platform that could no longer support the current business requirements or its plans to grow. Absolute were tasked with building a new Magento site from the ground up, to enable the client to offer label personalisation in addition to their stock products.
“From initial concept to live website, Absolute understood our brief and designed and built a market leading website for our business."
The team at Absolute provided a UX led design approach which resulted in a bespoke theme that could facilitate the custom functionality the site required. This included:
Personalised products with custom options.
These options are configured to allow the admin to position the text for the label. This in turn updates the product image so the customer can preview their changes before buying. Following approval, the personalised image / label is generated and saved to file, so an admin can easily view it on the order.The personalised label is also generated as a PDF that can then be used to print the personalised label, thus providing a streamlined and scalable workflow process for the business.