With this in mind, iconic British folding bicycle manufacturer Brompton Bicycles came to us requiring a plethora of digital and development requirements; firstly, firmware programming support for their network of docks; secondly, a sister company website to provide an accessible cycle hire scheme for the UK, and thirdly, an app to allow users to access bikes on-the-go.
The three projects would work seamlessly together, with the robust backend hardware allowing commuters and travellers to book a bike online or with the app - using a unique code to access one of the secure, branded Brompton docks at over 24 locations nationwide supporting a unique remote user journey, with an automated transaction process.
Brompton’s required a robust reporting system that automated the task of generating their numerous tables and spreadsheets they use to analyse the businesses performance, growth and revenue. By extending the existing website and using the live data, we’re able to replicate the same information that once took days to compile, in a matter of seconds.
Our reporting allows Brompton to track the usage of docks by users; monitor how each dock is performing on a month by month basis; monitor membership, such as how many members registered in one month, how many cancelled, and how many didn’t renew their membership - comparing it to previous months; and calculate partner revenue.