First impressions are crucial, especially in the digital age where videos and photography play a significant role in how people perceive a brand or a website. High-quality imagery and motion graphics make a big difference in creating a positive and professional impression. With over 25 years of experience in professionally filming and photographing various subjects, we can offer valuable expertise to businesses and individuals looking to enhance their off and online presence.
With people we often focus on a “Positive Reportage” style using short depth of field, interesting angles, colour, blur and motion, interesting natural light and all combined with the key moment to open the shutter and capture the image.
Our primary goal is to get the clients message across in a realistic, honest and credible way. We work quickly and efficiently putting people at ease immediately and getting them on side from the outset and hopefully leaving them with an enjoyable memory of the shoot. We aim to create images which are strong, bold, clear, sharp, vibrant and as interesting as possible while still conveying the clients key messages.
We shoot everything digitally which works well in all different lighting situations, and is especially good for interiors which often negates the need for setting up lighting and makes the shoot quicker, and the results are more natural, realistic and relaxed. We work with people a lot so we are used to using “Models” as well as “Real People”.
Absolute provides comprehensive end-to-end photography services, from capturing the perfect shots to delivering meticulously crafted post-production work that achieves your desired look and style. Our team offers a full-service experience meaning that we will be there to support you every step of the way.
We’ll start the process off by compiling a mood board so that we can establish the desired look and feel of the photography, we’ll then storyboard the shoot to make sure we capture everything we need on the day, we can provide props, green screens and models depending on your requirement. We use top of the range Canon cameras and prime lenses if needed. The studio is a tailored workspace with an infinity cove, it has kitchen facilities and a model changing area.
There is one key rule to remember when shooting on location. Always take everything you might possibly need!
This is dictated by the location and having a total understanding of the clients requirements but will probably include spare cameras, cards, lenses, batteries, leads, power packs, flash heads, flash guns, lens filters and various other things which are already in the bottom of the camera bag.
Basically you’ve got to come back with the results you need, which are often not the same as the preconceived ideas you had on the journey there.
Images courteous of: A Shot In The Dark.