Magento & Hyvä Migration Agency
Hyvä migration, development and support from Absolute gives your Magento store a faster, cleaner and more sustainable future on a proven frontend stack. Whether you are moving from Luma, upgrading an existing Hyvä build or planning a new Magento project, the goal is the same: a storefront that is fast, stable and easier to run day to day.
Absolute is a UK eCommerce agency of Magento 2 experts; we are Hyvä partners, and Adobe Bronze Solution Partners, supporting retailers for more than 30 years.
Hyvä Migration Agency for Magento
Absolute is a UK Magento and Hyvä partner agency working with retailers who want more from their existing platform instead of starting again. A Hyvä migration replaces your current Magento frontend with a lightweight, modern alternative, while your products, orders, integrations and core workflows remain in place.
- Hyvä migration projects cover moves from Luma, heavy custom themes or underperforming builds to Hyvä Theme or Hyvä Commerce.
- Planning focuses on performance, UX and risk reduction so you get the benefits of Hyvä without disruption to trading.
Key Benefits of Hyvä Migration?
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Increased Conversion Rates
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Rocket Fast Storefronts
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Pass Google's Core Web Vitals
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Complete Control of Your Content
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Improve Organic Search Rankings
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Reduced Development Costs
Hyvä development for new and existing stores
Hyvä development with Absolute covers everything from first‑time Hyvä builds to extending and refining existing Hyvä sites. The emphasis is on clean implementation, long‑term maintainability and a storefront that supports your wider ecommerce plans.
- New Magento and Adobe Commerce builds using Hyvä Theme, Hyvä Checkout and, where appropriate, Hyvä Commerce.
- Ongoing Hyvä development to introduce new features, templates and integrations without re‑introducing frontend bloat.
ADOBE/MAGENTO CERTIFICATIONS
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Hyvä support and continuous optimisation
Once Hyvä is in place, ongoing support keeps your store secure, fast and aligned with Hyvä’s product roadmap. Absolute offers Hyvä support as part of Magento retainers, combining technical care with performance and UX improvements over time.
- Regular updates for Magento, Hyvä Theme and Hyvä Checkout, including compatibility checks for key extensions.
- Performance reviews, Core Web Vitals monitoring and conversion‑focused enhancements informed by real user behaviour.
RECENT HYVA LAUNCH - EMMARK
Emmark migrated from their existing bespoke platform to Magento 2 Hyvä to make use of a more feature rich, modern environment, while adding bespoke Search requirements to improve customer UX.
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%Improvement in homepage load times
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%Improvement in mobile PDP load time
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%Quicker search results on mobile
CASE STUDIES
Emmark
Emmark’s Magento 2 store was rebuilt using the Hyvä Theme, delivering exceptional performance, SEO improvements, and scalability.
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Magento
Universal Biologicals
A Magento 2 migration gave Universal Biologicals a modern storefront with bespoke templates, advanced import tools and seamless data migration — delivering accuracy, scalability and an improved user experience.
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Magento
Why merchants are moving to Hyvä
Merchants are migrating to Hyvä because it delivers the kind of speed, UX and flexibility customers now expect, while keeping Magento at the heart of their ecommerce stack. With Hyvä Commerce there is a clear upgrade path from Hyvä Theme and Checkout, it offers a future‑ready route for Magento Open Source and Adobe Commerce users.
- Significant improvements in load time, checkout experience and Core Web Vitals compared with traditional Luma builds.
- A clear upgrade path from Hyvä Theme and Hyvä Checkout into Hyvä Commerce, designed to minimise technical effort and cost duplication.
Key Reasons To Migrate With Hyva
Why Hyvä Commerce migration beats replatforming
Rebuilding your entire tech stack just to fix speed, UX, or conversion is expensive, disruptive, and risky. With Hyvä Commerce Development, you achieve the same outcomes—faster storefronts, better UX, cleaner code—by optimising what you already have instead of starting again. That means less time in discovery, fewer unknowns, and a much lower overall cost to hit your growth goals.
Unlimited Magento customisation vs SaaS limitations
SaaS platforms are designed for the average merchant, which means templates, app bloat, and “that’s not possible on this plan” conversations as soon as you need something bespoke. Hyvä Commerce Development removes those ceiling effects: if you can define the experience, we can design and build it, whether that’s complex B2B logic, custom product journeys, or deeply integrated content and commerce. Your front end becomes a genuine competitive advantage, not just another theme.
Fewer workarounds, fewer third-party apps
SaaS platforms like Shopify often need a patchwork of third-party apps to deliver fairly basic ecommerce requirements. That means more vendors, more data sharing, and more things to keep updated. With Hyvä Commerce Development, we can build what you actually need into a single, coherent codebase, reducing reliance on external apps, simplifying data governance, and avoiding performance hits from multiple external servers.
True multi‑store ecommerce from a single installation
Growing brands rarely fit neatly into a single storefront. You may need separate sites for regions, languages, currency, or sub‑brands—but still want to manage everything centrally. Hyvä Commerce Development sits on an open-source platform that supports true multi‑store from one installation, so you can tailor catalogues, currencies, and designs per store while sharing a single codebase and admin. Unlike SaaS “expansion site” models, you are not forced into identical branding or multiple paid plans just to support how your business really sells.
Own your code, not a licence
Most SaaS platforms give you convenience at the cost of control: you rent access, but never really own the thing your revenue relies on. With Hyvä, your storefront runs on open, developer-friendly code that your business actually owns. You are not locked into a single vendor, roadmap, or pricing tier, and you can take your codebase with you as the business evolves.
Minimal ongoing fees and lower total cost of ownership
Subscription platforms look affordable until you factor in escalating licence costs, mandatory apps, and usage-based overages as you grow. With Hyvä, the focus shifts from recurring SaaS fees to a one-off investment in a lean, fast storefront that is cheaper to host, easier to maintain, and simpler to extend. Ongoing costs become predictable development and infrastructure spend instead of open-ended platform fees.
Keep your existing payment gateway, without surcharges
On many SaaS platforms, using your preferred payment gateway comes with extra fees or performance trade‑offs. By staying on an open-source stack, you retain full control over your payment integrations and avoid platform surcharges for not using their in‑house solution. You keep the gateway, rates, and settlement process that already work for your business—without being penalised for the privilege.
How Absolute approaches Hyvä migration
Every Hyvä migration starts with understanding your current Magento setup, pain points and commercial priorities. From there, Absolute shapes a migration plan that fits your team, timelines and appetite for change.
- Audit of your existing theme, extensions, performance and analytics to map opportunities and risks.
- A phased Hyvä migration, including design, build, integration checks, QA and launch support, backed by ongoing Hyvä support.
If you are considering Hyvä migration, development or support for your Magento store, the Absolute team can help you understand what a move to Hyvä would mean for performance, cost of ownership and future roadmap.
