Shopify pricing for 2025: How much does Shopify cost?

Introduction

If you're comparing eCommerce platforms or planning your next stage of growth, understanding Shopify pricing in 2025 is a crucial step. Whether you're a brand migrating from another platform, an eCommerce business scaling rapidly, or a marketing manager assessing Shopify Plus, having a clear grasp of the costs involved will help you make confident, well-informed decisions. This guide breaks down everything you need to know about Shopify’s pricing structure - what you’ll pay, what’s included, and which plan fits best at different growth stages.

As a Shopify agency working with brands across a wide range of industries, we regularly help clients navigate pricing questions. This article draws on that expertise to provide a trustworthy, up-to-date view of Shopify's pricing tiers and the hidden or optional costs that are often overlooked. From first steps to advanced features, this guide walks you through your options simply and clearly.

In this article, we’ll cover:

• How much does Shopify cost?
  A breakdown of monthly pricing across Shopify’s main plans
  
  
• What does each plan include?
  A closer look at what you get for your money
  
  
• Shopify Plus pricing
  Enterprise pricing explained, with features and use cases
  
  
  • When to upgrade to Shopify Plus
    
    
  • Shopify Plus pricing plans
    

How much does Shopify cost?

When evaluating Shopify pricing in 2025, it’s important to understand the different plans available and how they align with the size and needs of your business. Shopify offers a range of pricing tiers to support everyone from early-stage startups to high-volume retailers.

The platform’s flexibility and scalability are part of what makes it such a popular choice for growing eCommerce brands, and knowing what each plan costs up front helps avoid surprises later. Choosing the right plan — whether you’re starting fresh or switching systems — ensures you get the features you need without overspending.

Here’s a breakdown of Shopify’s standard pricing plans as of 2025:

• Shopify Starter – £5/month
  Best for selling through social media or messaging apps with minimal setup.
  
  
• Basic Shopify – £25/month
  Ideal for new eCommerce businesses needing a branded store and core features.
  
  
• Shopify – £65/month
  A solid option for growing businesses that need advanced reporting and more staff accounts.
  
  
• Advanced Shopify – £344/month
  Designed for scaling operations, with custom reporting and lower transaction fees.
  
  
• Shopify Plus – from £2,000/month
  Enterprise-level features, customisation and dedicated support for high-volume brands (more on this below).
  

These are Shopify’s standard monthly rates, however you can often reduce your overall costs by opting for annual billing or taking advantage of occasional promotional offers.

What does each plan include?

Understanding what’s included in each Shopify plan is just as important as knowing the monthly cost. Each tier is designed to support businesses at different stages of growth — whether you’re just starting out or managing a complex, high-volume operation.

While the core platform features remain consistent across all plans (like Shopify’s intuitive admin, secure checkout, and app ecosystem), the key differences lie in access to reports, staff accounts, transaction fees, and automation tools.

Choosing the right Shopify plan depends on your business size, sales volume, and the level of functionality you need both now and in the near future. Below is a breakdown of each plan and its included features to help you compare.

Shopify Starter - £5/month

Designed for creators and new sellers who want to sell via social or messaging apps without a full online store.

• Sell products through a shareable link or social media
  
  
• Simple product page and checkout
  
  
• No custom domain or full online store
  
  
• Access to Shopify's order management dashboard
  
  
• Ideal for testing product ideas or selling via DMs
  

Basic Shopify - £25/month

Best suited to small businesses looking to establish a branded online presence with essential commerce features.

• Fully hosted online store with custom domain support
  
  
• Two staff accounts
  
  
• Basic reports and analytics
  
  
• Standard checkout and abandoned cart recovery
  
  
• Up to four inventory locations
  
  
• Discount code creation and manual order creation
  

Shopify - £65/month

A great option for growing stores that need more advanced features and team collaboration.

• All features from Basic, plus:
  
  
• Five staff accounts
  
  
• Professional reports
  
  
• Lower credit card and transaction fees
  
  
• Up to five inventory locations
  
  
• Enhanced international selling support
  

Advanced Shopify - £344/month

Ideal for scaling businesses needing detailed insights, lower fees, and operational efficiency.

• All features from the Shopify plan, plus:
  
  
• 15 staff accounts
  
  
• Advanced report builder
  
  
• Third-party calculated shipping rates
  
  
• Custom pricing by market (great for international brands)
  
  
• Up to eight inventory locations
  
  
• Even lower transaction fees
  

The right plan for your business will depend on your sales volume, team size, and reporting needs. For enterprise-grade functionality, Shopify Plus offers another level of customisation and support.

Shopify Plus pricing

For established and fast-scaling eCommerce businesses, Shopify Plus offers a powerful enterprise-grade solution designed to handle high-volume traffic, complex operations, and global expansion. While standard Shopify plans are sufficient for most growing brands, Shopify Plus unlocks a new level of flexibility, performance, and support - ideal for businesses with advanced technical or operational needs.

Understanding Shopify Plus pricing in 2025 is crucial for long-term planning, especially if you’re forecasting growth or preparing to migrate from a more complex platform like Magento, Salesforce Commerce Cloud or BigCommerce Enterprise.

Unlike standard plans, Shopify Plus pricing is customised based on your business’s specific requirements, order volumes, and integration needs. Pricing typically starts at £2,000/month, with costs increasing for businesses with higher GMV (gross merchandise volume) or more complex requirements.

Shopify Plus pricing plans

While Shopify Plus doesn’t follow fixed-tier pricing like the standard plans, it typically includes:

• Customisable checkout with Shopify Scripts and Functions
  
  
• Access to the Shopify Plus admin for managing multiple stores
  
  
• Up to 10 expansion stores included (ideal for internationalisation or brand sub-sites)
  
  
• Launch team support and dedicated Success Manager
  
  
• Shopify Flow for advanced automation
  
  
• Shopify Functions for backend customisation
  
  
• API limits increased significantly (important for high-traffic stores)
  
  
• Unlimited staff accounts
  
  
• B2B features (native support for wholesale and trade customers)
  
  
• Exclusive access to Plus-only apps and integrations
  
  
• Lower transaction fees based on negotiated rates
  

Pricing may also include one-time launch fees or increased monthly costs for add-ons like Shopify POS Pro, custom apps, or third-party integrations.

When to upgrade to Shopify Plus

You should consider upgrading to Shopify Plus when your business outgrows the capabilities of the Advanced Shopify plan - typically when you're processing large volumes of orders, managing multiple storefronts, or need more control over the checkout experience and backend logic.

Brands also choose Plus when launching international sites, offering B2B pricing or requiring deeper API integrations with ERPs, CRMs, or fulfilment platforms.

Signs it's time to upgrade include:

• Monthly revenue consistently exceeding six figures
  
  
• Need for advanced customisation at checkout
  
  
• Requirement to run multiple regional storefronts under one account
  
  
• Complex automation or workflow needs
  
  
• Desire for faster support and access to Shopify’s enterprise tools

For scaling businesses, Shopify Plus is not just a pricing tier — it’s a platform investment that can support complex commerce strategies with speed, reliability, and global reach.

Final thoughts on Shopify pricing for 2025

Shopify continues to offer strong value across all of its plans in 2025, from the low-cost Starter plan for emerging sellers to the powerful Shopify Plus solution for enterprise brands. Each tier is designed to grow with your business, offering essential features, scalability, and the backing of a robust global eCommerce platform.

Whether you're launching your first store, migrating from another platform, or scaling rapidly across markets, there's a Shopify plan that can meet your needs.

If you're unsure which plan is right for your business, we're here to help. As a trusted Shopify support agency, we can assess your goals and recommend the most cost-effective solution - whether you're starting small or ready for enterprise growth. Get in touch with us today to talk through your options and find the best fit for your brand.